What we’ve done
Red Bull TV promoted in App Store
Apple encourages App Store visitors to “Follow the action” with Red Bull TV app banner.
Mercury speaks with Belmont classes
Mercury Executive Chairman Bill Tallent returns to Belmont University to discuss advances in technology with Entrepreneurial Media and Digital Citizenship classes.
Lufthansa Companion App soars
Lufthansa introduces an inflight seatback companion application that allows passengers to both control the airline seatback experience and enjoy entertainment directly on their personal iOS and Android devices. Mercury designed and developed the app in cooperation with Panasonic Avionics.
Economy Traveller expects “countless hours of joy” from Qantas Entertainment
Calling it “a great improvement on previous entertainment offerings,” Economy Traveller boasts that “due to [the Qantas Entertainment app's] ease of use and impressive variety we’re expecting it will bring countless hours of joy to Qantas domestic passengers.”
Mercury attends Managing Clients + Managing Projects seminar
Project managers from Mercury attend a Recourses seminar in Nashville on client and project management.
TED named to Google Play Best of 2016 list
For the fourth time, Google names TED Android one of Google Play’s best apps of the year.
TED Android unveils account sync
TED Android launches a widely requested account sync feature, allowing TED fans who enjoy talks on web and other platforms to sync their favorite talks to their Android devices.
Mercury’s Fifth Annual Chili Cook-Off ends in first ever Golden Bowl double flusher
For the first time, the Golden Bowl has to be modified for dual capacity as two-time champion Bill Tallent, Jr. ties for first with Android Engineer Daniel Huckaby. Because of the unusual first place finish, the Silver Plunger goes unawarded. Meanwhile, the Bronze Roll has three masters as iOS Engineer Demetri Miller, Android VP of Engineering Kelly Merrell and iOS Engineer Ian Blue all tie for third.
XFINITY TV presents new TV Remote design
XFINITY TV improves usability and design of the TV remote feature of their iOS and Android apps.
TED goes under the microscope in Android Decompile Deepdive series
Scott Reschke takes a look under the hood of the newly released TED Android update in his Android Decompile Deepdive series. In the review Scott says, “The TED app is not only a great application from a UI/UX perspective, the code overall is very simple and easy to understand.”
TED Android gets Material Design facelift
After multiple design awards and recognition, the Mercury designed and developed TED Android app is revamped with a new Material Design focused look and feel and new TED Radio Hour feature.
Mercury attends WWDC 2016
Apple introduces iOS 10, watchOS 3, tvOS 10 and macOS Sierra. Key iOS feature additions include third-party extensibility for Messages, Apple Maps and Siri. Key consumer additions to iOS include 3D Touch, additional emojis, a new Maps app, Home and algorithmic search for Photos.
Red Bull TV featured in App Store
Apple endorses the Red Bull TV redesign with App Store feature banner.
Red Bull TV iOS redesign
The Red Bull TV apps for iOS and Android both update with new designs allowing extreme sports and music fans to better enjoy Red Bull Media House's breathtaking content.
Red Bull TV charges onto Android TV and Amazon Fire TV
Red Bull Media House brings their acclaimed content to the Android TV and Amazon Fire TV platforms.
Red Bull TV for Apple TV is reinvigorated
Red Bull Media House relaunches their Apple TV app with an all new custom interface.
Free People still free and better than ever
Free People for iOS introduces a design refresh with new navigation, 3D Touch support and more.
Mercury speaks at Future of College Media Summit
As part of the Future of College Media Summit, Mercury Executive Chairman Bill Tallent speaks at Vanderbilt University’s College Media Institute about what the future holds for mobile media in his talk “Harnessing the mobile migration.”
Air Vanuatu Entertainment lifts off
In partnership with Panasonic Avionics, the Mercury designed and developed Air Vanuatu Entertainment app for iOS and Android launches. The new inflight entertainment app allows passangers to freely watch movies, tv shows, listen to music and more from their own personal devices.
Picture in Picture support comes to XFINITY TV for iPad
XFINITY TV debuts support for Apple's new Picture in Picture feature on iPad.
Joe Ridenour squeaks out Golden Bowl victory in Fourth Annual Mercury Chili Cook-Off
iOS Engineer Joe Ridenour celebrates his victory atop the Golden Bowl with VP of Project Management Bethany Webster claiming the Silver Plunger and iOS Engineer Ian Blue grabbing the Bronze Roll.
XFINITY TV allows viewers to tune in live anywhere with TV Go
XFINITY TV's latest update for iOS and Android introduces the ability for viewers to watch live TV from anywhere with new TV Go channels.
Urban Outfitters iOS adds Apple Search Integration, 3D Touch support and more
Urban Outfitters updates their app to include new UO Music, Scan + Shop, Apple Search Integration and 3D Touch support.
XFINITY Home now controls third-party partner devices
XFINITY Home for Android and iOS launches support for partner devices including the Nest Learning Thermostat, August Smart Lock, Luton Caseta Wireless Lights, Chamberlain MyQ Garage Doors and more.
Mercury speaks with Belmont University’s Entrepreneurial Media class
Mercury Executive Chairman Bill Tallent shares mobile insights with Belmont University’s Entrepreneurial Media class.
Anthropologie iOS supports Apple Search, deep linking and more
Anthropolgie’s iOS app introduces Apple Search integration as well as Deep Linking and Handoff support.
Qantas Entertainment for iOS and Android takes flight
Qantas Airlines debuts a new inflight mobile entertainment app developed and designed by Mercury, in partnership with Panasonic Avionics. The new app allows passangers to watch movies, tv shows, listen to music and more for free from their own iOS and Android phones and tablets.
Mercury attends WWDC 2015
Apple announces iOS 9, OS X El Capitan and Watch OS 2. Apple also unveals Apple Music and announces that Swift is going open-source. Key consumer additions to iOS include a significant update to Notes, Apple Maps and Apple News. iOS 9 also introduced Quick Actions and Peek and Pop as well as Slide Over, Split Screen, and Picture in Picture for iPad.
Mercury hosts Google I/O Extended 2015
Google fans unite at Mercury headquarters to watch the Google I/O keynote address and see presentations from Google Fiber Nashville, Metamorph Software, and more.
XFINITY TV unveils day one Apple Watch support
XFINITY TV for iOS launches support for Apple Watch alongside the new hardware, allowing customers to use voice and touch commands on their new wrist device to change channels, control their DVR, and see what’s on.
Boston Globe compares XFINITY TV update to James Bond spy watch
Noting voice commands to change channels, control DVR functionality, and see what’s on and when, The Boston Globe suggests the new XFINITY TV update with Apple Watch support may make us all a little more like James Bond.
XFINITY Home introduces new design
The XFINITY Home app for Android and iOS gets a more polished and user friendly interface with an enhanced overview screen allowing quick access to cameras, system status and controls.
Mercury sponsors TEDx Nashville 2015
For the second year in a row, Mercury sponsors TEDx Nashville, an annual event with the goal of inspiring the Middle Tennessee community to engage in innovation for social change.
TED Android TV wins silver
TED for Android TV is awarded a Nashville Advertising Agency Silver ADDY.
StyleBlueprint launches guide app for iPhone
Mercury designs StyleBlueprint’s Guide app for iPhone. The app presents the best local shops, restaurants, and services in the south along with latest events and insider tips.
TED one of Google Play’s Best Apps of 2014
For the third time in three years, Google recognizes TED as one of Google Play’s best apps.
Bill Tallent, Jr. recaptures the Golden Bowl in Third Annual Mercury Chili Cook-off
Marking a return to the throne, CFO Bill Tallent, Jr. reclaims the Golden Bowl. iOS Engineer Demetri Miller takes the Silver Plunger and QA Manager Michael Reilly and iOS Engineer Paul Forstman share the Bronze Roll.
Anthropologie iPhone launches
Mercury and Anthropologie work together to develop a mobile shopping experience their iPhone customers will love. The app allows users to shop Anthropologie’s entire catalog as well as manage wedding and birthday registries and more.
Urban Outfitters debuts in Google Play Store
Mercury works with Urban Outfitters to create a loyalty-centered, shopping application for Android phones and tablets. The app features shopping challenges, store check-ins, badges and an in-app radio.
Crossly featured in the App Store
Apple promotes Crossly in Best New Games in the App Store.
Mercury hosts Nashville Google I/O Extended event
Mercury welcomes a swarm of technophiles excited to see what Google will announce next at Google I/O 2014.
TED debuts alongside Android TV
TED is introduced at Google I/O as one of only ten launch partners for Google’s new Android TV initiative.
Mercury attends WWDC 2014
Apple reveals iOS 8, OS X Yosemite with a redesigned interface inspired by iOS. The new programming language Swift was also introduced. Key consumer additions to iOS include Continuity, Spotlight Suggestions, Family Sharing and QuickType. Developers were given the ability to create widgets and custom keyboards for the system.
Mercury sponsors HackNashville 5
Along with sponsoring the event, designers, developers and information architects from Mercury participate during the 48-hour hack-a-thon.
Mercury sponsors TEDx Nashville 2014
Mercury sponsors TEDx Nashville, an annual event with the goal of inspiring the Middle Tennessee community to engage in innovation for social change.
Mercury shares mobile animation tips at CocoaHeads Nashville
Mercury's Chief Design Officer Rusty Mitchell, discusses animation for iOS with the Nashville CocoaHeads chapter.
Smithsonian and Dexter win gold
The Nashville Advertising Agency awards Gold Addys to Mercury for their Smithsonian Android and Dexter Apps.
OpenSky arrives in Google Play Store
Mercury designs the OpenSky user interface for Android devices. The app gives users access to discover, share, and shop creative small businesses and independent designers.
Mercury shares iOS animation insights at CocoaConf Atlanta
Mercury’s Chief Design Officer Rusty Mitchell, shares tips and insights on how animation and transitions can be used to guide and inform users on how to interact with mobile applications.
Removing the polarization of politics
AppPicker proclaims, “The iCitizen app has changed me, and changed the way I think about how I get my news. iCitizen is a revolutionary way to look at politics by completely dissolving any polarization, so much so that you feel empowered.”
Kelly Merrell claims Golden Bowl in Second Annual Mercury Chili Cook-off
Mercury’s second annual chili extravaganza, sees Android VP of Engineering Kelly Merrell capture the Golden Bowl with Art Director Jessi Juart winning the Silver Plunger and CFO Bill Tallent, Jr. placing for a second time, winning the Bronze Roll.
Mercury speaks to Entrepreneurial Media class
Mercury Executive Chairman Bill Tallent dicusses technology and mobile with Belmont University’s Entrepreneurial Media class.
iCitizen unveils first mobile app
iCitizen releases its flagship app for iPhone, which quickly reaches #1 in the News category. This Mercury designed and developed app provides a platform for voters to stay in touch with their elected officials, track and support vital legislation, and follow the issues that matter most to them.
AutoPilot 2.0 lands in App Store
USA Today releases the newly updated AutoPilot iPhone app to help travelers keep their itineraries organized and at their fingertips.
Mercury sponsors HackNashville event
Several members of the Mercury team attend the 2013 fall 48-hour hack-a-thon.
The Dave Ramsey Show launches for iOS
The Dave Ramsey Show breaks new ground by bringing live video streaming of their popular financial radio program to iPhone and iPad devices.
TED Android 2.0 adds localization in 20 languages
TED unveils a native app experience tailored to speakers of 20 languages - including Chinese, Arabic and Swedish - in addition to the already robust availability of 102 subtitle languages.
XFINITY TV Remote for Windows Phone debuts
The award-winning features and functionality of Comcast's TV Remote app are now available for Windows Phone users.
Mercury attends WWDC 2013
Apple announces iOS 7, OS X Mavericks, iWork for iCloud, iTunes Radio and a redesign for the Mac Pro and MacBook Air. Key consumer additions to iOS include an all new flat UI, a reworked Notification Center, AirDrop, CarPlay and automatic app updates in the App Store.
Mercury sponsors HackNashville event
Several members of the Mercury team attend the kick-off of the 2013 spring 48-hour hack-a-thon.
TED honored with Cooper-Hewett National Design Award
TED wins for Corporate & Institutional Achievement – a category that honors the way great design weaves into everything TED does, from stage sets to program guides, from world-spanning open initiatives like TEDx and the Open Translation Project to the mobile apps Mercury worked with TED to design and develop.
Mercury sponsors UX Design Workshop
Mercury sponsors and sends a team of designers & developers to the UX Design Workshop event with Janice Fraser in Jackson, TN.
Mercury delivers mobile insights at Nashville Area Chamber of Commerce event
Mercury’s Bill Tallent shares mobile insights with the Nashville Area Chamber of Commerce’s Interactive Media Group.
Mercury brings agility to Ole Miss web
Ole Miss website relaunches with new responsive design by Mercury.
TED brings home gold
TED Android is recognized with a Gold ADDY in the Digital Advertising - Apps - Tablet category at the Regional level.
BMI streamlines with mobile
Mercury assists Broadcast Music, Inc. in the design and development of their iPhone and Android apps that allow BMI-affiliated songwriters, composers, and copyright holders to manage live performances, setup direct deposits, and view royalty statements from their mobile devices.
Milwaukee Journal Sentinel comes to Android
Milwaukee Journal Sentinel continues their expansion into the mobile news market by adding Android phone and tablet apps to their list of offerings.
Ole Miss expands to iPhone
Ole Miss iOS is updated to include a version specifically tailored for iPhone and includes a robust searchable campus map and directory.
Bill Tallent, Jr. takes Golden Bowl in First Annual Mercury Chili Cook-off
Kicking off an annual tradition of who can best mix beans, meat, and tomatos into blessed chili goodness, Mercury CFO Bill Tallent, Jr. wins the first Golden Bowl trophy while iOS Engineer Demetri Miller claims the Silver Plunger and VP of Project Management Bethany Webster takes home the Bronze Roll.
TED sets an example
Juhani Lehtimaki’s book Smashing Android UI highlights TED Android multiple times as a good example of Android design and UI.
The Word Among Us for iOS
The Word Among Us magazine, the largest monthly devotional for the Catholic Church, releases an app for both iPhone and iPad.
XFINITY TV Player new for iOS
XFINITY follows up the successful launch of their TV Player Android app with the launch of TV Player for iOS.
MJS Launches iPhone app
Milwaukee Journal Sentinel expands their mobile offerings with the release of their iPhone app.
Washington Post revamps iPhone
Mercury helps Washington Post redesign their iPhone app. The 2.0 release is praised by Washington Post readers for its stability, speed, and usability.
Weeds iPhone 3.0 releases
We updated the Weeds app with new colors and season key art (including a cool, new, bullseye icon). Everything got a nice dark, black finish to feel more in line with the main Showtime app.
Ole Miss featured in Educause review
In an in-depth article for Educause, University of Mississippi’s Chief Information Officer, Kathy Gates noted, “Teaming up with a leading mobile news app developer helped Ole Miss produce a killer university news app targeting the entire campus community.”
Mercury attends WWDC 2012
Apple introduces iOS 6, OS X Mountain Lion and new Mac harware, including the first MacBook Pro with Retina Display. Key consumer additions to iOS include a new Apple Maps app replacing Google Maps, a Podcasts app, Passbook, and an App Store revamp.
Weeds update for Android
We updated the Weeds app with new colors and season key art (including a cool, new, bullseye icon). Everything got a nice dark, black finish to feel more in line with the main Showtime app.
MJS unveils flagship app for iPad
Milwaukee Journal Sentinel’s Pulitzer Prize-winning journalism comes to the iPad. It features some of Mercury’s most ambitious and complex design implementations to date.
XFINITY TV Player for Android
The XFINITY TV Player app for Android hits the Google Play store, giving XFINITY customers access to TV and Movies on the go.
A shining example
Android UI Patterns gives a glowing review of TED Android. In the review, Juhani Lehtimaki states, “Ted app is awesome. There’s no other word for it. Whenever people ask you for an example of how Android apps should look like just give them [the TED Android] URL.”
Ole Miss blazes trails on iPad
Ole Miss iPad debuts as the first of Mercury’s Talaria for Education initiatives. At launch, University of Mississippi's Chief Information Officer Kathy Gates said, “The popularity of the iPad, including its appeal across so many demographics, makes it a great vehicle for sharing valuable news and critical information about the university.”
Mercury discusses mobile apps at SAP University Alliances
Mercury Executive Chairman Bill Tallent speaks at SAP University Alliances event in San Antonio.
Smithsonian Channel’s Titanoboa comes alive
Titanoboa Lives! app uses Zappar technology to create an augmented experience for iPhone and Android users. The app uses the phone’s camera to expose interactive features and bring the snake to life when pointed at a specific promotional page in Smithsonian Magazine and freestanding ad in Grand Central Station.
TED Talks for Android
The TED Talks app for Android launches to rave reviews and is the #1 Education app on Google Play. The app offers a thorough library of current and archived TED Talks and allows users to stream or download their favorites.
Best Mobile Innovation for Publishing
The Washington Post Android app is nominated for a Global Mobile Award for Best Mobile Innovation for Publishing.
XFINITY TV Sports Remote for iOS arrives
Comcast unveils their Sports Remote app which lets users quickly access games in progress, as well as search and schedule upcoming sporting events.
Mercury speaks with APSU design students
Mercury design lead Rusty Mitchell discusses mobile design with design students at Austin Peay State University.
Univision for Android
Univision adds an Android app to their mobile arsenal.
Mercury shares mobile insights at Nashville Area Chamber of Commerce event
Bill Tallent Mercury Executive Chairman speaks about mobile at Nashville Area Chamber of Commerce’s Interactive Media Group.
Washington Post comes to Android
The Washington Post brings its historic brand and award-winning journalism to Android. Alongside news articles and photo galleries, the app also features an interactive Metro map and schedule, realtime traffic updates, and the ability to favorite the news sections you're most interested in.
Survival of the fittest
Survivor: South Pacific launches for Android. CBS approached us with a short timeframe and hard launch date and we were able to deliver, developing and releasing the app in just three short weeks.
SAP Now for iPad empowers sales force
SAP Now brings news, events and continuing education to the worldwide sales team of SAP. SAP Now for iPad also marks the first iteration of Mercury’s Talaria for Enterprise.
Univision adds iPad app to repertoire
Univision expands their mobile presence with the addition of the Univision iPad app. This app features the same depth of content as the iPhone offering, but boasts a custom design tailored to the iPad.
CBS Fall Preview launches
The app gives users a sneak peek into five new series coming to the network this fall with exclusive video clips, behind-the-scenes footage, cast interviews, and the full CBS Fall television schedule.
Multiple AIGA Case Awards
USA Today iPad, New York Times Android, and New York Times Windows Phone all receive recognition at the AIGA Case Awards.
Mercury presents keynote on mobile news at USD
Mercury Executive Chairman Bill Tallent delivers mobile news keynote at University of South Dakota’s Al Neuharth Media Center.
Showtime teases the launch of its new series Homeland with the Watch Carefully iPhone and Android app and an augmented reality feature by Zappar.
Palm Beach Post for iPad
The Palm Beach Post application launches, marking the fourth and final of the CMG Digital line of iPad newspaper applications.
Smithsonian Channel comes to Android
Smithsonian Channel Android is released. Appolicious calls the app, “absolutely beautiful.”
NYT + WP7
Following a successful Android launch, the New York Times approached us to develop their high-profile application on a then-unfamiliar Windows Phone 7 platform. We were able to design and deliver an app that pleased both NYTimes and Microsoft.
Dexter unleashed on Android Devices
The Dexter app launches for Android devices, offering users all of the features of the iOS version of the application as well as integrating a custom Photo booth feature for Android.
Weeds for Android
Showtime’s popular show Weeds is releases on Android with custom Photo Booth.
Weeds 2.0 for iPhone
Showtime's popular show Weeds releases iPhone 2.0 with custom Photo Booth feature releases.
FOX News for iPad
FOX News iPad launches and quickly reaches the #1 overall spot in the App Store for free apps. It holds the #1 overall spot for four days and continues to be a perennial favorite in the news category.
Mercury attends Google I/O 2011
Google announces an update to Android 3.1 “Honeycomb” and previews Android 4.0 “Ice Cream Sandwich.” Honeycomb is the first version of Android optimized for tablets, while Ice Cream Sandwich brings significant improvements to the UI. Google Music and Chromebooks are also introduced.
Keep Austin Weird...and informed
The Austin American-Statesman iPad app launches. The Statesman is the third release in the CMG Digital line of iPad newspaper applications.
Univision for iPhone launches
The number one Hispanic media outlet in America releases their iPhone app, which gives users access to articles, photos and videos for all their favorite Univision programs and channels.
Dayton Daily News for iPad
Dayton is the second release in the CMG Digital line of iPad applications powered by a single app engine. Mercury's powerful feed consumption engine is able to streamline the content for Dayton despite its having a different CMS and feed format than its sister app, the Atlanta Journal-Constitution.
Expanding content on the iPad
USA Today iPad updates to 2.0 and adds Tech and Travel sections.
Best Apps for News Junkies
CNN iPhone and USA Today Android are featured by Gizmodo as Best Apps for News Junkies. In the review Gizmodo notes, “[CNN iPhone is] probably the quickest way to get a handle on what’s going on in the world (on your phone), with an intelligently laid-out interface, smart story selection and super-fast updates.”
The AJC comes to iPad
The Atlanta Journal-Constitution iPad is the first of four CMG Digital apps running from a single feed consumption engine. Offering users a choice of in-app purchase or credentialed access through existing newspaper subscriptions, the AJC was an early pioneer in the challenging world of the digital paywall.
Showtime Android arrives
Showtime Android launches, expanding the relationship between Mercury and Showtime and reaching more users across platforms.
Mercury discusses news delivery at Tablet Symposium
Mercury Executive Chairman Bill Tallent shares mobile news delivery insights at University of Missouri’s Reynolds Journalism Institute Tablet Symposium.
iTunes Rewind 2010: iPhone Apps
FOX News and USA Today are recognized by Apple as the #1 and #5 iPhone apps of the year for free news in their annual iTunes Rewind recap.
iTunes Rewind 2010: iPad Apps
Having launched in April with the release of the first iPad, USA Today’s iPad app reaches one million downloads and is recognized by Apple as the #1 iPad app of the year for free news in their annual iTunes Rewind recap. The app would finish the year as one of the top 25 most downloaded apps overall in the iTunes App Store for iPad.
CNN enters the App Store Hall of Fame
Apple ushers the CNN iPhone app into the App Store Hall of Fame.
Ad Age Media Vanguard Award
USA Today iPad is honored with an Ad Age - Media Vanguard Award for Best Free Newspaper iPad Edition. With the award, Ad Age noted, “It’s a pleasure to honor USA Today’s iPad app, which delivers the news effectively but seemingly effortlessly.”
XFINITY TV Remote launches
Comcast releases the XFINITY TV Remote app for iOS devices. The app gives Comcast subscribers the ability to change channels, search listings, and schedule DVR recordings from their mobile devices.
Dexter iPhone debuts
The Dexter iPhone app launches to expand Showtime's mobile presence and promote their wildly popular and award-winning series.
America’s Election HQ
The FOX News America’s Election HQ iPhone app launches and debuts as the #1 paid news app for the majority of the election cycle. The app peaked at #5 overall in the paid section of the App Store.
USA Today’s iPad app is parodied as USB Today for iFad on the Futurama episode “A Clockwork Origin.”
Now with more crosswords!
USA Today iPad 1.5 with Crosswords is released and is welcomed with much praise by users.
Smithsonian Channel featured in the App Store
The fledgling Smithsonian Channel iPhone app attracts attention in the App Store just a few days after its launch.
FOX News comes to Android
FOX News for Android launches as one of the first applications to offer breaking news notifications on Android. It immediately muscles its way near the top of a crowded News & Weather category in the Android Market and finished 2010 in the Top 5 of Free News apps. It has been a perennial Top 10 ever since.
Smithsonian Channel for iPhone
Smithsonian Channel brings its rich video library to mobile, offering full episodes of its programs & documentaries and more than 1,000 additional short videos, along with “artiFACT” quizzes and an on-air schedule with custom airing notifications.
Mercury attends WWDC 2010
Apple announces that they are renaming iPhone OS to iOS with the release of iOS 4. Apple also reveals the new iPhone 4 with Retina display. Key consumer additions to iOS include folders, multitasking, iBooks, a unified inbox for Mail, Game Center and FaceTime.
Mercury attends Google I/O 2010
Google provides a sneak peek of Android 2.2 “Froyo” which includes support for account auto-discovery, Exchange calendars, voice-dialing over Bluetooth and Flash Player 10.1 compatibility. Google TV is also announced.
New York Times Android
New York Times Android launches with heavy promotion from Google. The app is featured in the Android Market and quickly becomes a favorite news app on Android.
Fox News iPhone
Fox News iPhone debuts. It reaches #1 in News and #2 overall in the App Store.
Mercury partners with Showtime to launch Showtime for iPhone 2.0, the beginning of a long relationship and many applications developed together.
USA Today takes iPad by storm
After six short weeks and many late nights and long weekends, USA Today iPad launches to huge praise on day one of Apple’s initial release of the iPad device. The app would peak at #3 overall in the App Store and was #1 in News for most of 2010.
Keeping current with CNN
CNN iPhone featured as one of Apple’s iPhone Apps for Keeping Current.
#1 paid and free news apps
The CNN iPhone and USA Today iPhone apps hold the #1 paid and #1 free news app positions in the App Store at the same time.
Praise from Gadling
Travel site Gadling proclaims, “I’ve got at least 40 [travel apps] on my iPhone, but many of them have a very specific purpose, and I’ll only need them once a month (or less). The new USA Today developed “AutoPilot” is one that has already seen more use than most others put together, and may even end up replacing my current favorite - TripIt.”
AutoPilot takes off
The USA Today AutoPilot iPhone travel app launches to praise from travel aficionados.
CNN iPhone unveiled
CNN iPhone launches and climbs to the #1 overall spot in the iTunes App Store for paid apps. It retains its #1 overall position in the store for almost a week.
Android Network Awards Best News App
USA Today Android is voted Best News App in the Androinica Android Network Awards.
iPhone Camp Atlanta
Mercury sponsors iPhone Camp Atlanta 2009.
Best app for news
USA Today iPhone is selected as Best App for General News in the O’Reilly book Best iPhone Apps. In the review, author Josh Clark states, “USA Today does everything a mobile news app should, packing lots of brief, easily scanned items, with any topic an efficient few taps away.”
One of the greats
USA Today iPhone is featured as one of sixteen great news and sports apps to check out at Apple Store kiosks nationwide.
USA Today expands to Android
Mercury introduces its first Android app with USA Today Android. Google features the app at the top of their Top Free Apps for Android section and the app quickly shoots to the top of the Android Market news chart.
Our first visit to Google I/O
Following the release of USA Today for Android, Mercury is invited to join USA Today at their Google I/O Booth. At the event, Google demos Android 2.0 “Donut”, announces Google Wave and gives all attendees a preview release of the new HTC Magic phone.
Apps for life
USA Today iPhone is featured as one of sixteen great lifestyle apps to check out at Apple Store kiosks nationwide.
An Apple Staff Favorite
USA Today AutoPilot is featured in the iTunes App Store as one of Apple’s Staff Favorites.
iPhone Apps for Keeping Current
USA Today iPhone is featured as one of Apple’s iPhone Apps for Keeping Current.
A million thanks
USA Today runs “Thanks for picking us. One million times.” print ad celebrating the first one million downloads of USA Today iPhone. The one million download mark comes less than two months after launch.
USA Today iPhone in the spotlight
Apple features USA Today iPhone in the iTunes App Store.
“Elegant and intuitive”
USA Today iPhone is honored with an Award of Excellence by Communication Arts for their 15th Interactive Design Annual. In the issue, juror Jason Ring states, “This app packs an impossible amount of fresh information into an elegant and intuitive experience.”
Apple promotes USA Today iPhone in the iTunes App Store What’s Hot section and in their App Store Spotlight email.
Put it in writing
USA Today runs first print ads promoting the new USA Today iPhone app.
Mercury takes first steps into mobile
Mercury launches its first mobile application, USA Today iPhone. The Mercury designed and developed app is an overnight success, peaking at #4 overall in the App Store. This app would go on to change the way people think about mobile news and shape the path of Mercury for years to come.