Comcast is one of the largest media companies in the world. Their Xfinity brand focuses on providing television, high-speed internet, and telephone services, as well as security and automation for residential and business customers.

With the launch of the iPad in 2010, Comcast Interactive Media, the group responsible for developing and overseeing digital media initiatives, immediately recognized the device—and its smaller phone counterparts—as both a supplement to and a potential future replacement for the traditional set-top box. Their CEO even filmed a promotional video illustrating how an iPad could be used to change the channel on a set-top box. They initially hired us to help assess the feasibility of making their channel-changing demo a reality.

What began as a two-week consulting agreement has evolved into a relationship lasting over fifteen years. Comcast typically reserves Mercurians for six to twelve-month increments to work alongside their internal development team.